Projects
Professional Works
Academic Projects
Consumer Behavior: Final Project
Consumer Behavior is an introductory course on key frameworks of behavioral economics and provides insights in designing behavioral interventions to nudge people towards better choices. Concepts, processes, and models from marketing, psychology, and other behavioral sciences are examined. Therefore, for the course's final project, my group and I proposed 3 potential nudges that would help Netflix address its rising issue of choice overload.
Digital Tech: Final Project
Digital technology is an introductory course on information technology (IT) and its use in modern organizations, by transforming companies' processes, decision making structures, corporate strategies, and interactions with customers/suppliers. Therefore, for the course's final project, my group and I created a product, the Omni-controller, which serves as a universal remote that is further optimized through an app: Omni-central. "Life's good when you have convenience on command!".
Describe your image
Describe your image
Project Yellow Light: Video
Project Yellow Light is an annual scholarship competition designed to build awareness against unsafe driving habits, especially among teens. Students enter the competition by submitting a 25 second video that curbs reckless driving behavior. Therefore, my group and I hope to make Boston College history by becoming the first winners of the competition - fingers crossed!
